- Use of voiceover conforms to conventions of a teaser trailer. Informs the audience of general plot of film.
- Use of dialogue is sparse. Used again to hint at the plot whilst keeping the key factors hidden.
- Music becomes heavier as the action of the trailer becomes more intense, highlighting this fact and separating the trailer intop distinct parts.
- This is also show by the flashing lights which again introduces the action.
- The institutions are shown in red which is unusual. These colours are often associated with rock music and rebelling, a clear theme within the film.
Main characters are introduced, intriguing the audience.
- Actress names come up on a red background and and have the images actors red-washed, keeping the colour scheme which creates continuity within the trailer. This also attracts fans of the actresses
- 'In theaters Spring 2010' is a non-specific release date which keeps the audience interested.
- There is also a website which encourages the audience to look into the film more and leaves it open for viral marketing.
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