Monday 11 October 2010

Product Research - Jennifer's Body Teaser Trailer and Poster






  • 20th Century Fox comes up at the beginning showing the importance of the institution and that the film is mainstream.


  • Music starts off quieter but when the action is introduced it becomes more dominant

  • The lyrics of the song hint at the plot of the film.

  • At the end the music cuts out to have some dialogue. The dialogue hints at the plot of the film and is sexually suggestive intriguing the audience.

  • Titles slates are used to suggets the film's plot rather than a voiceover.

  • It is made clear who the film's main character is as shots are mainly of Jennifer (Megan Fox) and the actress is the first to be credited.

  • The release date is made clear

  • Just before the name of the film comes up there is an abrupt end to the music keeping the audience intrigued.

  • The rating comes up at the end of the trailer telling the audience it is meant for older teeenagers.









  • uses dark colours to show the nature of the film


  • however also shows a hand sticking out of the desk to suggest comedy aspects


  • she is wearing a short skirt and red clothing which suggests she is both a seductress and dangerous


  • there is no release date


  • the text is different to the font in the teaser trailer showing that there does not always have to be continuity across all the promotional products.

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